Rebel 2.0

Who Are We?

Rebel is not just a clothing brand.
It’s a mindset.

We are a community of people who dare to think differently, speak up, and challenge the status quo. Rebels come in all forms — veganists, punks, artists, entrepreneurs, dreamers. Background doesn’t matter. Courage does.

Our clothing reflects that spirit. Every piece stands for individuality, resilience, and the belief that rebellion can be a force for good. We don’t shout for attention — we stand for something. And we use our voice to support those who need a helping hand.

At Rebel, we believe in doing the right thing, even when it’s uncomfortable. In standing up for people who can’t always stand up for themselves. Together, we prove that rebellion isn’t destruction — it’s creation.

Rebel is more than what you wear.
It’s how you live.

 

What Is Our Goal?

Our goal is simple:
make the world better — without taking ourselves too seriously.

We encourage self-expression, individuality, and bold choices, even when they go against expectations. True style isn’t about trends; it’s about identity.

We also take responsibility for our planet. Rebel stands firmly against fast fashion. Clothes shouldn’t be disposable. Quality, durability, and conscious production matter — because we all share the same world, and it deserves respect.

By choosing Rebel, you choose to:

  • be yourself

  • stand for something

  • make sustainable choices

Together, small acts of rebellion can create a massive positive impact.

 

Who the F*ck is Spillie?

Steven Spillebeen — aka Spillie / SpillieTheKid

Steven Spillebeen became a household name after winning Big Brother Belgium in 2000. But his story didn’t stop there. In 2001, he launched Rebel — a brand built on independence and character — and today, he brings it back stronger than ever.

Life tested him hard. After a severe accident, Steven lost his language abilities completely and had to relearn everything from zero. What could have been the end became a new beginning.

That experience shaped the heart of Rebel.

Resilience. Perseverance. Belief.

Steven’s mission is clear: to empower people to keep going, even when life knocks them down. Rebel is his way of proving that setbacks don’t define you — how you rise again does.



The Broccoli Design 🥦

The Broccoli is not random.
It’s a symbol.

A symbol of rebellion with brains.
Of resilience after impact.
Of growth after setbacks.

This design represents those who refuse to be limited by what happened to them. People who understand that intelligence, mindset, and persistence can turn obstacles into opportunities.

Setbacks aren’t walls.
They’re trampolines.

Wear the Broccoli design as a statement:
You fall. You rise. You grow stronger.

That’s Rebel.